Het KIEM VR Project

UX/UI designer

November 2021

Making a brand or rebranding a company or city. Everything was possible. For this class I chose to rebrand my "homecity" Venlo, which is located in The Netherlands. I decided I wanted to focus on exploring, come and explore for yourself and see what Venlo has to offer. This is did by combining imagery and letter. The images create the urge to see more, while the letters indicate which activity you'll find. Scroll further too explore my pitch and see some of my ideas.